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Digital Marketing

How to Choose Search Engine Marketing Services

Paid media services work to connect business with their target audience and consumers across platforms. Paid media encompasses all marketing efforts that are purchased. This includes advertising and marketing in pay-per-click ads, branded content and display advertisements across platforms. Media services research, plan and execute advertising campaigns from start to finish, including paid media advertising.

Experience

Discover our ppc campaign management methodologies

Paid media is an important resource for businesses and a large part of a marketing strategy. Teams of experts use relevant data to ensure that advertising dollars are spent wisely and advertising campaigns are seen by your business’ target audience.

With so many options and spaces for advertising, it’s hard to know where to spend advertising dollars. At Pixel506, we take care of the research, planning and execution, making sure that your dollars not only go to the max, but that your message reaches the right audience.

01

Discovery

We begin with research, learning about your current strategy, your target audience and their needs.

02

Exploration

Our media experts map out a paid media strategy that will align your brand with your target audience and identify key media outlets.

03

Creation

We create dynamic,engaging media to place in selected locations to reach your audience.

04

Optimization

We make sure that your paid media campaigns reach the maximum target audience and yield tangible results.

Solution

Client focused/result oriented

Agility is part of a successful digital strategy. We allocate teams to work on your project and let you get back to the business of running a business. We understand that to be AGILE business must be focused on its clients while simultaneously identifying and investing in the future. That’s why we work in a continuous change, continuous deployment cycle. During the product cycle we always:

1. Find Momentum

2. Look for Insights

3. Create Ideas

Once ideas are validated we deploy and track them, making sure they produce results. In the meantime, a new sprint starts and so on

UX Insights

Marketing

Why SEM/SEO Is Always a Good Idea (Especially During a Recession)

The continued uncertainty of the economic landscape is making businesses adjust budgets and scale back. Putting a temporary stop to search engine marketing efforts is an option to cut costs, but it’s not a recommended practice. An alternative strategy to save on costs and recession-proof your business is to nearshore some of your digital marketing efforts. You will save time, money, and resources while increasing your company's online visibility

Marketing

How to Get Creative With Your Digital Marketing This Halloween

Digital marketing is like a witch's cauldron—it's got all these interesting ingredients that, when mixed, add up to something magical. Are you ready to step up your marketing game? We brewed up a list of digital marketing techniques to optimize your online presence and maximize customer reach this Halloween season and well beyond.

Marketing

5 Digital Marketing Innovations to Adopt

Digital marketing trends are always shifting and that’s what makes it such an exciting and dynamic marketing space. Read on for 5 trends to watch and incorporate into your digital strategy.

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